Redemption Bank is led by former White House Policy Advisor and Small Business Administration Regional Administrator, Ashley D. Bell, with early-stage support by Dr. Bernice A. King– the daughter of the late Dr. Martin Luther King, Jr. and Coretta Scott King.
Redemption Bank is a Black-owned holding company that is currently acquiring a non-Minority Depository Institution in the Rockies Region in order to expand access to capital for people of color. Once it receives regulatory approval and the acquisition is completed, Redemption Bank is expected to become the only Black-Owned MDI headquartered west of Texas. Redemption Bank is located in business-friendly Holladay, Utah (Salt Lake City Area).
Redemption Bank is launching a fully tech-enabled, concierge platform in partnership with other MDIs and a major mortgage lending platform.
Redemption Bank aims to leverage technology to create a full-service banking platform for its customers, offering a full range of banking services for relationship-oriented consumers and business owners.
Join the movement to strengthen MDIs, expand access, and build stronger communities across the country.
Open an account
“ As Black-Owned Banks Steadily Fade Away, Investors Step In to Form One”
Read Article
“ Black investors see purchase of Utah bank as a civil rights victory”
Read Article
Dr. Bernice A. King, daughter of Dr. Martin Luther King, Jr. and Coretta Scott King, and Ashley D. Bell, CEO, Redemption Bank, exemplify the intersection of legacy and innovation. They share the vision of bridging the wealth gap that exists in America today. Ashley Bell and Dr. Bernice A. King co-founded the National Black Bank Foundation, which, since 2020, has directed $600 million in deals to Black institutions. They share the further vision of acquiring non-minority banks to help to reverse the recent decline in the number of Black financial institutions.
Executive Chairman, Chief Executive Officer, Bank Redemption
Senior Vice President for Impact Banking
Sept 12, 2025
Sept 12, 2025
Sept 11, 2025
Sept 10, 2025
Oct 22, 2023
Oct 16, 2023
Sep 26, 2023
April 4, 2023
March 13, 2023
March 9, 2023
March 7, 2023
March 2, 2023
March 1, 2023
Feb 28, 2023
Feb 28, 2023
Redemption Merch is more than just apparel—it's a bold statement of purpose, faith, and transformation. Whether you're repping your journey or inspiring others on theirs, our designs speak life, strength, and resilience. Wear your story. Live redeemed.
Shop Merch
Business owners: Don`t miss out on this opportunity!
Enter for a chance to win $1k to help improve your business!
*must enter giveaway on original giveaway post currently pinned to top of our profile
#BankRedemption ...
That friend who`s been grinding.
That cousin who just launched something.
That coworker who finally went out on their own.
Tag them in our pinned post. And make them aware of the Bank On Yourself Giveaway.
Because they deserve to know about it.
#BankRedemption #BankOnYourself ...
💸 WIN $1,000 FOR YOUR BUSINESS! 💸
We are excited to launch our next giveaway campaign, Bank On Yourself, this time to support the hard working business owners who make this nation special.
HOW TO ENTER:
-Must be a Registered Business Owner!
-Comment on this post and let us know how $1,000 will help grow your business!
-One comment = one entry
-One comment maximum per account
BONUS ENTRIES - SHARE + TAG:
+ Share this post to your story, tag us in your story, and receive one bonus entry
+ Tag up to 3 friends in the comments who may be interested in the comments to receive one bonus entry
@ashleydbell
Giveaway Terms:
No purchase necessary. Entrants must be U.S. residents age 18+ who own or operate a business. Giveaway ends March 21. Five winners will each receive $1,000 and will be randomly selected and notified via DM from @RedemptionBank. This promotion is not sponsored, endorsed, administered by, or associated with Instagram. Void where prohibited. By entering, participants release Instagram from any responsibility related to this promotion. By entering, participants acknowledge that they are providing information to Redemption Bank and not to Instagram. Opening an account or maintaining a banking relationship with Redemption Bank will not increase your chances of winning.
March 4–March 21 | No purchase required
Mail-in entry: P.O. Box 17576 Holladay, UT 84117
Full terms: https://www.bankredemption.com/bank-on-yourself/
#RedemptionBank #BankOnYourself ...
Shoutout to these legends who paved the way 🙌🏾
#BankRedemption #blackhistorymonth ...
Banking is important.
Choosing the right bank to support your goals is equally as important.
We`re here for you.
#BankRedemption ...
A Conversation with Athletes 👟
The Unintentional Turn features athletes who have turned the page from playing field to entrepreneurship.
See you tonight!
@roxierox
@alassaneaniang
@missashleybriana
@k2p21
@ysktink
@brandonlcomer
#BankRedemption ...
The more you know, the more you can do 🔑
Together, we can work to diminish banking deserts in America.
#BankRedemption ...
Excited to host a discussion with highly successful athletes, both on and off the field 🙌🏾
#BankRedemption ...
Honoring the legacy that was set before us.
History is knowledge.
It`s important to understand the roots that led us to today.
#BankRedemption #BlackHistoryMonth ...
It`s here.
The first ever Redemption Bank commercial 🎥
Take a look for yourself 🙌🏽
Thank you to our friends at @bet & @superbowlsoulful for airing our spot on live TV last night ⭐️
📹: @vidzualmedia
#BankRedemption ...
Back in the news 📰
This time, a great story from @foxbusiness 🙌🏽
Check it out!
#BankRedemption ...
As we continue to build towards the bright future ahead, we must reflect and appreciate those who paved the path before us.
To all of those who made this - the first Black owned bank in the Western U.S. - possible.
This is for them, for us, for you.
#BankRedemption #BlackHistoryMonth ...